(Alexandria, Va.) — The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, is pleased to announce that Pentair will once again serve as Program Sponsor for National Water Safety Month (NWSM) this May. Pentair, an industry-leading manufacturer of pool and spa solutions, will help reinforce the lifesaving message of the NWSM coalition and raise awareness of water safety best practices for families and aquatic facilities across the country.

NWSM began as a one-week awareness campaign in 2003 and, over the last 21 years, has grown into a national effort spearheaded by a dedicated coalition that includes PHTA, the American Red Cross, the National Drowning Prevention Alliance, and National Recreation and Park Association, and the World Waterpark Association. Every year, NWSM is supported by thousands of aquatics facilities, professionals, and state governments who provide educational programs, public service announcements, government proclamations, dealer and aquatics business promotions, and the distribution of water safety materials, all designed to help prevent water-related fatalities, illnesses, and injuries.

“At Pentair Pool, we help people safely and sustainably enjoy water. And, safety is more than a priority — it’s at the core of our values and the foundation for how we conduct business,” says Greg Claffey, Group President for Pentair Pool. “National Water Safety Month is time to reflect and act on the importance of pool safety innovation and education in creating a safer environment for everyone, from pool owners to pool service professionals.”

Pentair provides residential and business solutions that help people move, improve, and enjoy their water. The company’s sustainable innovations and applications help deliver smart, sustainable solutions for life. Part of their mission is to help pool owners spend less time worrying and more time enjoying their pool.

“Pentair continues to elevate the pool, spa, and hot tub industry through its commitment to water safety,” says Sabeena Hickman, CAE, President and CEO of PHTA. “As the Program Sponsor of National Water Safety Month, Pentair understands that every enjoyable aquatic experience begins with safety. Their support, not just in May but throughout the entire year, helps raise consumer awareness and truly saves lives.”

Detailed information and free resources in support of National Water Safety Month, for both consumers and businesses, can be found at www.nationalwatersafetymonth.org.

For more information about PHTA sponsorship opportunities, please contact PHTA Senior Director of Business Development Sheri Jackson at [email protected] or 703-838-0083 ext. 157.

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