BioGuard, a manufacturer of spa chemicals and pool chemicals, began a year-long celebration to mark its 60th th anniversary. The festivities culminated in a Nashville, Tennessee event in January 2023. More than 450 people attended the event, including representatives from BioGuard dealers.
BioGuard is well-known for its three-step chemical system that keeps water clear and clean. It pioneered the use of computerized water testing to test pools and spas. The BioGuard product line was established in 1963. It now includes a full chemical line (SpaGuard) for spas. There are many independent dealers in the U.S.A, Canada, Australia and South Africa.
The company’s annual dealer conference was held at JW Marriott Nashville. It featured the 60 th anniversary party. This conference offered learning opportunities such as business and marketing seminars. It also provided training for the existing group of retail professionals. The event was especially appreciated by Michael Thill, Caribbean Pool and Spa’s retail division manager.
“Celebrating 60 Years was an amazing experience, but I am also, and perhaps more importantly, impressed by the new vibe for the next 60 years with Ignacio Campos, our new president. Thill says that he is going to do incredible things for BioGuard and for the pool industry in general.”
President of the company’s pool section, Ignacio Campos was extremely pleased with the dealer event. It was both a celebration and a way to start a new vision for the future.
Our goal is to remain a leader in the creation of high-quality pool chemicals and spa chemicals. Campos says that we strive to offer opportunities to our independent spa and pool dealers while also working to be their partner. BioGuard’s continued success is due to our relentless pursuit of innovation. We support our dealer network worldwide to meet the needs pool and spa owners. Our high-performance products provide unmatched value.
The post BioGuard Celebrates 60 th Anniversary in Nashville, Tennessee was first published on Pool & Spa Marketing.
