Confer Plastics, one of the most established manufacturers serving the pool and spa industry, is moving forward with a 30,000-square-foot warehouse expansion at its Wheatfield, N.Y., facility. The project, now under town review, is designed to support the company’s rising production volume across pool, spa, and outdoor living categories — as well as the continued growth of its emerging direct-to-consumer business.
Company president Bob Confer confirmed that the new warehouse space at 2107 Liberty Drive will help accommodate increased demand for core products such as pool ladders, steps, hot tub cabinets, and other blow-molded components widely used across the aquatics market.
“We’re also expanding to accommodate our direct-to-consumer business, which is a relatively new endeavor for us,” he wrote in an email. “In 2023, we developed online channels for snow sleds and patio furniture. Our initial success has been pretty decent, so we expect the future for those products, and more to come, to be bright.”
The project contractor, Tedesco Construction Services, has previously overseen multiple expansion efforts for Confer at its primary manufacturing plant on Witmer Road in North Tonawanda. That facility houses some of the largest blow molding machines in the world, including a 15-foot-tall unit capable of handling 145 pounds of material at a time. The company’s capabilities extend far beyond aquatics: Confer also manufactures items for stadium seating, medical devices, kayaks, mannequins, trash receptacles, and more.
While the Wheatfield expansion will not directly add new jobs at that location, Confer noted that the increased warehouse capacity “could lead to a handful of jobs” at the main North Tonawanda plant. Additional storage effectively boosts manufacturing throughput, allowing the company to run molding machines more efficiently and increase overall production cycles.
Founded in 1973, Confer Plastics has grown to a 195-employee operation and remains one of Western New York’s most enduring manufacturers within the pool and spa sector. The warehouse expansion underscores the company’s commitment to supporting its dealer network, OEM partners, and consumers as demand for outdoor living products remains strong.
Featured Photo Credit: Confer Plastics
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